ebebek – more than just a baby store

At ebebek, we’re all about supporting families, and our journey has grown even more exciting as we expand our vision and mission in the UK. Here, you’ll find everything you need for both mums and babies, all in one place! With our eyes set on growing globally, we're proud to bring our Babyology philosophy and commitment to sustainability to families across the United Kingdom. 

Our Philosophy: Babyology

Babyology is at the heart of everything we do. It’s our way of guiding mums and dads through the beautiful journey of raising their little ones. In simple terms, Babyology is the science of understanding and caring for babies.

As part of this philosophy, we’ve redefined our language. We don’t call you ‘customers’ – we call you ‘Barents’, a term that reflects your role in nurturing and supporting your baby’s development. And our team? They’re not just staff, they’re ‘Babyologists’ – passionate and knowledgeable about babies and here to share their expertise with you every step of the way.

What we do at ebebek

Our goal is simple: to be by your side from pregnancy all the way until your little one turns four, offering:

  • High-quality products
  • Friendly, supportive staff
  • Top-notch service standards
  • Affordable prices
  • Expert advice and post-purchase support

Fast, quality service and teamwork are the cornerstones of our approach, and we're proud to provide everything you need for an effortless parenting journey. 

Breast Milk – A single drop, countless benefits

Did you know that breastfeeding could save the lives of 820,000 children each year? With the right support, mums can make a life-saving difference. That’s why at ebebek, we embrace the power of breast milk with our heartfelt message: “One drop, countless benefits.” We're committed to raising awareness and supporting mums to breastfeed as much as possible. You can count on us to be with you every step of the way with our continuous projects and dedicated support.

Our Commitment to Sustainability

We believe in protecting the planet for our little ones, and we’re doing our part by:

  • Promoting the responsible use of resources,
  • Ensuring our products and services are kind to the environment,
  • Leading projects that raise awareness about recycling and reducing plastic waste.

At ebebek, we’re not just about today but about building a better future for our children. 🧡